The Japanese automaker, Toyota sees full growth of the North American,
European and Japanese markets.
Thus Toyota is looking for other markets for its
creation growth like some promising markets in Brazil, China or India. As stated
by Toyota on Friday, by the next three years, the company is planning to
introduce as many eight new compact size models for those developing
markets.
In an interview with Reuters, Yukitoshi Funo who is the Toyota Executive
Vice President said that currently there are four to five automakers that
compete to grab the lead in sales volume in developing markets. He added that
Volkswagen and other automakers are looking to challenge the company’s lead in
especially in the Southeast Asian region.
The Japanese automaker stated that the new compact models will have a base
price of nearly one million yen or around US$12,500 or €10,000 and may be higher
than that. The models are particularly aimed for markets like India, Brazil and
China.
Funo told the reporters that the company did not have a plan for lower cost
model, commenting about some recent issues that said the development of a lower
cost model cost about 500,000 yen or equal to US$6300 and €5,000 for India.
He said, the company wanted to make their presence in segments stronger and
also wanted to be more competitive. The company would not go to the 500,000 yen
segment because that was not their range. He continued that buyers could look
for that price range, for example used cars.
Toyota has previously showed off three compact concept models at last month’s
Auto China 2012 in Beijing that could give a hint to the upcoming vehicles aimed
for some emerging markets.
Well, then it is clear that Toyota won’t build cars in such used cars’
pricing right? You can check the pictures of the three compact car concepts in
the gallery below.
